Premium Marketing Campaigns
Through years of experience in the Energy Industry, we have intimate knowledge of the challenges faced by Energy businesses. We’ve used that knowledge to customize marketing campaigns to meet their unique needs, help them save time and boost their bottom line. These campaigns are built in a software called Infusionsoft, a high-powered CRM (Customer Relationship Management) and Marketing Automation software for small to medium-sized businesses.
Sales Pipeline and Opportunities System
Easily track the sales process you and your reps are using to close deals. Tracking your sales process results in fewer leads falling through the cracks. Using a defined pipeline also helps you measure and improve your selling process, ultimately leading to better forecasting and sales numbers over time. Using sales pipeline automation gives management visibility into sales metrics, the ability to forecast revenues, and allows them to monitor the performance of each salesperson to continue to improve results week by week. Tasks help to eliminate follow-up failure, and notes allow all team members access to important customer history.
Custom Sales Pipeline
- Custom sales pipeline campaign.
- Set up sales tracking and opportunities dashboard for up to 10 users.
- 3 hours of training for management and sales team.
- Sales process consultation and evaluation.
- Sales stage definition.
Simple Sales Pipeline
- Simple sales pipeline campaign.
- Set up sales tracking and opportunities dashboard for up to 5 users.
- 2 hours of training for management and sales team.
- Sales process consultation and evaluation.
- Sales stage definition.
Tradeshow and Event Maximizer
Easily track the sales process you and your reps are using to close deals. Tracking your sales process results in fewer leads falling through the cracks. Using a defined pipeline also helps you measure and improve your selling process, ultimately leading to better forecasting and sales numbers over time. Using sales pipeline automation gives management visibility into sales metrics, the ability to forecast revenues, and allows them to monitor the performance of each salesperson to continue to improve results week by week. Tasks help to eliminate follow-up failure, and notes allow all team members access to important customer history.
Tradeshow and Event Maximizer
- Announce and Invite: Before the event to drive visitors to your booth.
- Follow-up and Excite: After the event to continually keep in touch and build relationships
- Consulting Call with ZMS.
- Custom campaign build.
Mobile Networking Follow-up
Picture this: you go to a networking event or walk the floor at a tradeshow, come back to the office, and leave the stack of business cards you’ve collected sitting on the desk without even a follow-up email. And the business cards just keep stacking up. Is this you? If so, you are not alone!! It’s easy to follow up with the few people we made the most meaningful connections with, but neglect the rest, because we just don’t have time! What if you had an easy way to make sure that nobody gets neglected, and everyone gets a follow-up email, personalized from you? What if you could do that in 20 minutes or less, using your mobile phone from anywhere? This campaign allows you to quickly and easily email contacts either one hour later or the next business day after your event.
Mobile Networking Follow-up
- Custom Mobile Networking Follow-up Campaign
Lead Capture & Nurture Campaign
- Consultation call with ZMS to assist you with lead magnet selection and discuss campaign strategy
- Lead magnet added to your website
- Copywriting of 5-7 follow-up emails
- Custom campaign build
Lead Capture & Nurture Campaign
Collecting new leads on your website and following up by email is simple! We’ll install a form on your website asking for a first name/email in exchange for valuable information – a “lead magnet” report or white paper. After someone submits their information, an opportunity is created for one of your sales reps to follow up with this new lead, and the report is delivered right away by email. We’ll then follow up with 5-7 emails with valuable information from your company, to build the relationship and ask them to take the next action – such as give you a call or book a consultation.
Monthly Marketing Management
Let us keep your marketing programs in tip top shape, so you can focus on growing your business! We’ll provide assistance with managing your contacts and tags, make adjustments to your campaigns for you, and answer your marketing questions. In our advanced packages, we’ll provide coaching to help you keep on track with your marketing goals, publish your newsletter to keep customers engaged, and publish your blog to maintain your presence on the web!
Drill Ship
Monthly Service- Assistance with managing contacts & tags, making adjustments to campaigns.
- Bi-monthly email Newsletter – company info & announcements, providing value add information to your customers to keep them engaged.
- Weekly blog posted to website, SEO optimized.
- Monthly 1-hour coaching and brainstorming session. We’ll look for areas to improve and move forward with improvements.
Semisub
Monthly Service- Assistance with managing contacts & tags, making adjustments to campaigns.
- Monthly email Newsletter – company info & announcements, providing value add information to your customers to keep them engaged.
- Weekly blog posted to website, SEO optimized.
- Monthly 1-hour coaching and brainstorming session. We’ll look for areas to improve and move forward with improvements.
Jackup
Monthly Service- Assistance with managing contacts & tags, making adjustments to campaigns.
- Email Newsletter – company info & announcements, providing value add information to your customers to keep them engaged.
- Weekly blog posted to website, SEO optimized.
- Monthly 30-minute check-in call.
In combination with our Social Media Packages, we’ll post your blog to multiple social media channels to increase your visibility on the web, and drive traffic to your website when viewers on social channels click to read your blog.